Our Strategic Approach
This client was struggling to generate web traffic and new leads. The client is located in a hyper competitive major metro and was competing for the same base of new patients as many other medical practices offering similar services. These medical practices ranged from small, independent practices to PE backed large consolidated chains and very large hospitals. The market is very competitive and PPC rates carry a premium. As a solo practice the client needed a cost effective, easy to implement strategy that could provide sustained returns. In addition, the client’s prior agency had left a lot to be desired in terms of site user experience which was hurting conversion rates on site.
Elevating Online Presence
We developed a robust SEO strategy to rank DIA prominently on search engines, ensuring their exceptional services reached patients actively searching for gastroenterology care in their area.
Hyper-Targeted Advertising
Our tailored PPC campaigns connected DIA with local patients, delivering measurable results through geo-targeted ads and high-converting keywords that maximized their ROI.
Engaging Social Media Management
We transformed DIA’s social media platforms into dynamic hubs of engagement, sharing educational content and building a loyal, interactive community.
Streamlined Appointment Scheduling
By integrating user-friendly appointment systems on their website, we simplified the booking process, driving more foot traffic to their clinics effortlessly.